MultiMedia Magic - Cygnion CyberGenie®

Cygnion CyberGenie®

Virtual Personal Assistant – Promo CD-ROM

Client: IMPACT Communications Group

This promotional tool for sales representatives needed to serve as the hub for several legacy marketing pieces that had been previously built as stand-alone items. We recommended using MacroMedia® Director, since it was the one integrator that could run or display all of them, plus provide a handy interface for the user to transfer logo and beauty shot artwork from the CD-ROM to a user-specified destination.

The pre-existing items included:

a Sales and Marketing Presentation created in Microsoft® PowerPoint®
a Product Demo provided as a MacroMedia® Flash executable
an Interactive Demo provided as a MacroMedia® Director movie
two MPEG videos
numerous print-resolution graphics of logos and advertising artwork